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แสดงบทความที่มีป้ายกำกับ Marketing แสดงบทความทั้งหมด
แสดงบทความที่มีป้ายกำกับ Marketing แสดงบทความทั้งหมด
วันศุกร์ที่ 24 กันยายน พ.ศ. 2553 0 ความคิดเห็น

Paris Hilton-fodder Celebrity Gossip, Jailbird or marketing guru?


Ah, Paris Hilton. Omnipresent, overexposed and under appreciated. There's something about her--any part of you--that all of America is not yet familiar with?

She is the quintessential celebrities of the 21st century, famous just for being famous. She is not known to be a singer, actress, model, design, entrepreneur, author or even though she is all these things. She is known only to be ...Well, Paris Hilton. And today which brand is among the most recognized worldwide and is worth millions.

So how did she become famous enough to exploit its spotlight ever burning media? After all, there are a lot of rich people, vaguely attractive in America, and most of them are not on the first page of the tabloids every week.

Was (A) her modeling career, which began to professionally at age 19 (has signed with company of Donald Trump, of course).Or (B), his frequent appearances at events and elegant hip Club. Perhaps (C), his appearance cameo in the movie Zoolander?

If you said, (D), none of the above, it would be incorrect.Paris got his 15 minutes of Fame because she was filmed with sex, lots of it-And here on YouTube, viral marketing, generating 15 minutes can last a lifetime (free advertising).

1 night in Paris, sexual exploits of MS Hilton, burst on the Internet in 2003, suspiciously close to the debut of Paris ' reality TV series, The Simple Life.Between the sex tape and exposure, mania of Paris was in high gear, having secured his place in the Pantheon of celebrities who made things really stupid, got caught and wildly benefited from exposure. Overnight, his pride, dumb blonde person and his wealth was a paparazzi dream, fantasy of every man and the object of scorn, ridicule and conversation to water chillers worldwide. no amount of money could have bought more far-reaching publicity of Word of mouth.

The letter E! television program, the simple life, was positive proof that the country's thirst for all things Paris was unquenchable. The series was initially, curiously funny and excruciatingly unwatchable later. Fortunately was cancelled in 2007, after a four year run.

Paris have appeared in some films like wax, where an audience cheered to his untimely death. She has published an album, co-wrote a book in 2004, moonlighted as a jewelry designer, has her own line of perfume, has their own chain of nightclubs and makes millions each year on its own.

In 2007, after scoffing at the California legal system for years (most of which was caught on tape), Paris was arrested for driving with a suspended license resulting from a previous accident DUI.

America was suddenly giddy, clamoring for news of the prison of Paris Hilton, deriving pleasure guilty the details of his ordeal and treatment less than star.Media coverage was comically overblown.Paris ' Attempts to evoke the Sin and empathy, through his diary leaked, were chronicled in detail by the thirsty Hounds of gossip.We are all AO Aurelien and watched carefully observant.

And, while the world was giggling, this model-actress-porn star was cultivating the merchantable and ridiculously brand success that is Paris Hilton.You could have spent their lives doing absolutely nothing, not just pretending to.Instead, she caught the attention and imagination of the world.Do you want to buy water sparkling Paris Hilton?Nor would I, but millions would undoubtedly, adding to the 6 million dollars a year she earns currently (Forbes).

While we attribute very little of the schedule of these brilliant marketing mini-events in Paris, she has played its part perfectly. carefully orchestrated chaos is much more difficult to pull off that people think. just compare Paris Hilton, the brand, to makes Lindsay Lohan or Britney Spears. Wrong puppeteers pulling the strings.

As you can do your part? how can contribute to the overall marketing plan which keeps its lifestyle alive and fuels his next venture or stunt and fuelling the brand? just talk, joke about or deride her like millions of other fans of Paris Hilton or haters are everyday. we all need distractions and deviations in our blunted, hum-drum screw. we all need something, someone to turn to when we are feeling really bad about ourselves so that we can feel, well ... better. thank God, we always Paris.








Nasanji Parker is a celebrity gossip columnist success and passionate about celebrities and monitoring supermodel. its unusual take on the life of celebrities to http://www.supermodelstuff.com are must reads for supermodel and celebrity gossip fanatics.

Get a life-size Paris Hilton stand-up and more elements of great celebrities to the sister site of Nasanji http://www.supermodelcalendars.com


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3 Hot Internet Marketing Trends for 2008 and Beyond


Like many internet marketers, I read many predictions at the beginning of the year regarding what to expect for 2008 and what may be the hot trends in the internet marketing industry.

You have probably noticed, as I have, that the internet appears to be changing. Let's look at these changes and how they point to 3 trends that may offer excellent opportunities for online marketers in the months ahead.

First of all, the internet market is still relatively new. Recent statistics show that only 18% of the world's population has internet access. However, this is rapidly growing, especially in Asia.

As with all new markets, especially those that involve technology, the first ones to enter are the innovators and early adopters: so-called "internet geeks" and the entrepreneurs.

Then the market gradually enters the mainstream, where the vast majority of the population, and opportunities, exist. There is evidence to suggest that this is going on right now on the internet.

Many regular presenters at internet marketing seminars have commented on how the attendance at these events started to change in 2007. The usual group of "geeks" and "gurus" began to be replaced by people totally new to the concept of internet marketing.

So new that Michael Fortin, one of the top copywriters on the web, remarked that after speaking on stage he was very surprised to be asked questions such as, "How do you create a text file?", or, "What is an autoresponder?"

More and more people are starting an online business for the first time, people who have limited internet marketing skills.

The veterans of the industry, the top marketers, have either moved on, retired, or are well aware of the trend towards the "newbie" market and are actively pursuing it.

Here's the interesting part: the way these "gurus" are approaching the "newbie" market is increasing offline. Yes, you read that right. Offline advertising is now becoming very effective for marketing online opportunities.

As a matter of fact, the initial results from an offline marketing campaign being conducted by the markers of the system I use for my network marketing opportunity has shown impressive results.

In addition to this offline trend, as mentioned above, people in Asia are beginning to come online in huge numbers. This is going to be a vast and lucrative market.

In summary, here are the 3 hot internet marketing trends to look for in 2008:

1. The market in Asia.

2. The opportunities in offline marketing.

3. The many new people looking to start an online business.

Internet marketers that choose to offer internet marketing strategies and solutions to these markets may be rewarded generously.








Mark McCullagh is the author of the NewSuccessOnline.com blog where you can discover internet marketing strategies that work, especially for network marketing.


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Hot Internet Marketing Trends in Product Creation


The product creation internet marketing trends are no longer skewed towards e-book. Nowadays, you find products in all sorts of formats. Besides PDF files, we have interactive videos, powerpoint presentations, podcasts, audio files, live internet seminars, teleseminars and so forth. A new form of products, known as viral products are products which encourage consumers to spread the good news about it or give it away to their friends for free.

Another hot product creation trend is PLR or private label rights. This type of product allows users to brand themselves as the author of the products and sell them again and keep 100% of the profits. A similar product is also products with resell rights, meaning the user can resell the product and keep 100% of the profits, but cannot change the contents of the products. These PLRs and resell right products come in various formats nowadays - eBooks, videos, audios etc.

Also, coming back into the internet marketing scene are physical products such as DVDs, CDs or hard copy books. This usually gives products a higher perceived value because users are getting something real instead of just downloading off a site. Internet marketing gurus such as Frank Kern even offer real live seminars and workshops for users who buy his latest products.

Product creators are also using more and more unique ways to sell their products. For example, they might charge a low price on their front end, and then charge a premium price for a one-time-offer (OTO) or backend after the user has made a purchase. Some even offer bonus gifts and incentives to entice customers to buy their products. Many internet marketers offer free trials or 1 dollar trials, and the user only has to pay the remainder after a week if he is satisfied. One of the hottest trends right now is also exclusive membership rights. Memberships sites are a good way to retain customer loyalty and gives marketers more opportunities to sell their products.

With the internet marketing scene evolving at an amazing pace, its good to stay on top of the trends by observing what other marketers are doing. By learning from the internet marketing trends, we can apply new ideas or existing ideas to bolster our online web campaigns.








Kaiser is the founder and CEO of IMPatterns.com. A follower of internet marketing trends, he believes that we can obtain valuable insight from observing what successful internet marketers have done. Don't waste time re-inventing the wheel, just apply what works to achieve massive results in your online businesses. Grab the latest internet marketing trends!